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ABLE Equipment Rental Provides Boom Lift for Rockefeller Center Christmas Tree

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The Rockefeller Christmas Tree is one of the nation’s most iconic holiday attractions – but few know what goes on behind the scenes before the magic happens.

One team that does know: ABLE Equipment Rental, a New York-based construction equipment rental and sales company.

This year’s tree is a 79-foot tall, 12-ton Norway Spruce from Elkton, Maryland. The installation project – as has been the case for nearly 40 years – was led by Torsilieri, Inc of Gladstone, New Jersey.

Before the sun rose on a Saturday morning in November, ABLE’s South Plainfield, New Jersey branch was tasked with delivering a JLG 135-foot ultra-boom lift to the mid-town Manhattan landmark. Working in tandem with a crane supplied by Bay Crane of New York, ABLE’s boom lift (with workers in the machines’ bucket) was used to deploy and attach special guide wires to the tree while the crane held it in place. Installation was completed in under 12 hours.


With the tree safely and securely in its foundation, decorating would soon begin, ultimately welcoming millions of visitors throughout the holiday season.

Keith Rocca, ABLE’s South Plainfield, NJ Branch Manager said,” We’ve been partnering with the Torsilieri team for many years on the Rockefeller Center Christmas Tree. On a project of this magnitude and scale, it’s critical ABLE provides aerial equipment that’s not only dependable and reliable but also meets the technical requirements”. “The JLG boom lift used this year, in tandem with the crane, was a perfect fit and made the installation a smooth and efficient operation”, Rocca added.

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