Easy SEO Part Three: Content is King

In the first of the Easy SEO series, we looked at getting your business listed in directories. In the second part, we looked at the importance of links both within and pointing to your website. And now as the final installment of this three part series, we’ll talk about the big kahuna: content. Like all the other posts…

Easy SEO Tips Part 2: Link Building

In last week’s blog post, I explored why SEO is important for virtually every rental business, and how  even the least tech-savvy among us can make real improvements by creating directory listings on sites including Google Places, Facebook and Yelp.

Let’s pause there for a moment, because the previous paragraph…

Easy SEO for Rental Businesses: Getting Listed in Directories

Does the acronym “SEO” make you want to run for the hills? Does the term “meta description” make your stomach churn? Is the closest thing you have to a web developer your 16-year-old nephew? Then this post is for you!

If you haven’t heard of SEO (search engine optimization) before, here’s the simplest…

SmartEquip + RentalMan: A 10 Year Relationship

At InTempo, our mission is to bring local and regional rental operators the solutions that enable them to improve efficiency and grow their businesses. In that exact spirit, ten years ago, RentalMan was among the first software developers to team up with SmartEquip, a platform that connects manufacturers, distributors…

Would You Like Fries With That? (Or, Why Add-On Items Matter to Your Rental Business)

“Would you like fries with that?” is a line any fast-food junky will recognize. Yet have you ever stopped to think about whether selling a small container of fries really brings about additional revenue for the restaurant? Without actually doing the research, I’d respectfully submit that it must or you wouldn’t…

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